Web 2.0 and social media for PR and internal communication: collaboration in action

Smart industry collaboration is indeed essential to help address some of the more complex challenges faced both within and between an organisation and its publics when embracing Web 2.0. And the time is right for businesses to share, partner and integrate their expertise and knowledge – in the true spirit of this digital age.
Therefore, in collaboration with our sister company theblueballroom (internal communications) and Redcatco (social media and collaboration technology), we are offering companies 360-degree online communications consulting, as well as implementation and training on how best to embed Web 2.0 and social media into business and communications strategies.
We believe this collaboration presents a unique internal and external end-to-end offering for the diverse business function owners who are benefited by the opportunities and impacted by the potential pitfalls that online strategies and tools can bring. This approach will ensure that marketing, IT, customer services, communications (corporate, external and internal), lead generation, new business and HR can benefit from an enriched understanding of how Web 2.0 and social media can enhance internal and external communications strategies.
Labels: Digital Britain, social media, Web 2.0
1 Comments:
In terms of business essentials, web 2.0 is truly among near the top of the list. Organisations need to pay attention to the ways that customers want to be communicated with (or even other businesses). Web 2.0 is definitely a step in the right direction.
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